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Boost Your Meta Ads Performance with Digtective’s New Conversion API Integration

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Boost Your Meta Ads Performance with Digtective’s New Conversion API Integration

Boost Your Meta Ads Performance with Digtective’s New Conversion API Integration We’re excited to introduce a powerful new feature in Digtective: native support for the Meta Conversion API! This update allows you to send high-quality conversion events directly from your server to Meta (Facebook), improving attribution accuracy and ad performance—especially in the age of increasing […]

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Yann A. Skaalen

3-4 min read

How iOS 14.5 Broke Facebook Ads and How We Fixed It

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How iOS 14.5 Broke Facebook Ads and How We Fixed It

What Did iOS 14.5 Change – and Why Does It Matter for Marketers? With the release of iOS 14.5, Apple introduced App Tracking Transparency (ATT) – a major privacy update that forced all iOS apps to ask for user permission before tracking behaviour across apps and websites, making iOS 14.5 Facebook tracking nearly impossible. When […]

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

Only 6.34% of ads generate profit

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Only 6.34% of ads generate profit

Over the last few years, Digtective has tracked over a million conversions using our server-side, cookieless tool..

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Yann A. Skaalen

3-4 min read

Guide on how to reduce cost per lead

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Guide on how to reduce cost per lead

Digtective’s guide on how to reduce your cost per lead So far, Digtective has tracked...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

Cookieless future

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Cookieless future

Tracking sounds a little bit scary. Almost a bit like “stalking”. And in many ways, this...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

News

Offline conversion tracking for Google ads

What is an offline conversion An offline conversion is a transaction that does not happen...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

Tracking marketing generated revenue… cookieless

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Tracking marketing generated revenue… cookieless

The ability to see the revenue impact on our marketing activities and advertising spend,...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

How IOS 15 affects email marketing

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How IOS 15 affects email marketing

iOS 15 was released on September 20th and here is a brief overview of how it affects our...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

How IOS 14.5 ATT impacts Facebook Ads & attribution

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How IOS 14.5 ATT impacts Facebook Ads & attribution

Apple Release Of iOS 14.5 with App Tracking Transparency (ATT) On monday april 26th., 2021 Apple...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

Offline conversion tracking – key challenges

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Offline conversion tracking – key challenges

Is there a mismatch between the conversions you are tracking and the actual revenue you are targeting?...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

The end of third party cookies may not be the end…

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The end of third party cookies may not be the end…

Without third-party cookies, how are you going to track your conversions? The wonderful world...

Yann skaalen Digdective

Yann A. Skaalen

3-4 min read

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