Nordic eCommerce continues to grow sharply

There was an increase of 11 percent during the first six months of 2018 when looking at the e-commerce growth of the Nordic countries and in the coming years, e-commerce looks to continue taking market shares from the every-day “brick-and-mortar stores”.

Are you a conversionista or a moneyista?

I ask the question to highlight the balance between analyzing behavior and the bottom line, i.e. profit or loss. It is basically a hen or egg first question.